Break down your customer list by customer persona, for example, households with kids, couples, older individuals, and personalize the content to attract the most to them.
You can also segment by location, i.e. different counties or cities you deliver to.
Like email marketing, text marketing can be an effective marketing strategy to remind customers to put in their orders. For some customers, email isn’t a tool they use daily or even weekly, so sending reminders via email might get missed. Text marketing allows you to send a mass text message to a list of customers without having to text everyone individually. Here are some softwares you could use:
TextMagic for getting started quickly with an SMS service
SimpleTexting for easy-to-run SMS marketing campaigns
